January Blues? Me too…so how are your clients feeling? It’s that weird time of year when people have spent their money on Christmas and dread the credit card statement. They hole themselves up at home eating Jaffa Cakes (too much info?) and decide they will not emerge from their grumpiness until February – so how can you entice them out to come to your salon/spa/hotel?
Incentives really work and providing a new experience for your clients will work wonders for your margins. It is all about how your clients feel so why not offer them something to massage the sole? Re-shuffle the work place and offer clients a beautiful place of zen calm, or a chic boutique to escape to. Being able to offer clients something new will make you stand out from the rest. How about the perfect fireside slumber chair to relax in or simply give them a free inexpensive but thoughtful gift.
If you run a hotel this aluminium necklace stand for the ladies and a silver plated cuff link tray for the men is ideal and at these prices pretty much a steal! For salons a free gift a Venetian heart hand held mirror is perfect and if you run a spa then give out silver angel wings to your guests! It is all about that little bit extra and at an average price of £10 you can’t go wrong!
If you want to be remembered for the right reasons really push the boat out to make you clients feel special and banish the January blues in style!
For more inspiration go to www.vintagevibe.co.uk P.S If you spend over £200 you receive a free candle holder!